Italart lays the foundations to grow on foreign markets
Thanks to the entrepreneurial choices that combine the appeal of licensed perfume brands, the quality and experience in creating perfumes with the internationalization of communication, Italart is already recording strong growth in collaborations with foreign distributors since the end of 2021. bringing a constant growth of the turnover both at European and intercontinental level.
The contribution of € 10,000 from the Emilia Romagna region thanks to the European regional fund also contributed to this development:
REPLAY RELIES ON THE EXPERIENCE OF ITALART CO.
Fashion Box, a leading company in premium denim and international casualwear to which the Replay brand belongs, has chosen our experience and our vocation for eco-sustainable production for the creation and distribution of perfumes and related cosmetic products.
La licenza esclusiva a livello mondiale avrà inizio con il lancio della nuova linea di natural body fragrances EARTH MADE a luglio 2022, che rappresenterà la perfetta espressione del DNA e della forte identità di Fashion box - Replay - all’approccio etico e sostenibile nella creazione dei prodotti.
Alberto Tanzi, CEO of Italart: “It is a real pride and a pleasure to be able to collaborate with Replay, a leading international brand in the denim segment, with whom we share dynamism, values and an emic and ethical approach.
Matteo Sinigaglia, CEO of Fashion Box spa, comments: “Italart is an Italian company that is characterized by strong research and creativity, for a vertical management of its production chain and which operates through a consolidated and selected international network. Thanks to a vision that is very attentive to respect for the environment, it is the right partner to guarantee our beauty lines an international presence in compliance with a correct brand positioning
With these words, the two CEOs commented on this new partnership.
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The commitment and development in the search for sustainable materials in the production of perfumes, has not escaped the attentive eyes of the leading newspaper in Italy in the economic and financial sector "Il Sole 24 ore" which has decided to dedicate an article to Italart in the paragraph:
EMILIA ROMAGNA - Leading companies in the new development model
